Amazon uses various ways to advertise and grow through the internet.
There are discussion (forum) pages on the main site where people can discuss , just about any topic that interests them or a concern with other users. This helps keep existing customers active and gives them a reason to come back to the site more often, even though they weren't going to shop for something.
E-mails are sent regularly and sometimes can be disturbing, but they help retain existing customers.
Amazon utilizes two blogs at the moment:
One for its Cloud/Server/Hosting service[http://aws.typepad.com/] and one for its associates [http://amazonassociates.typepad.com] (Amazon Associates is a program which rewards publishers that have websites with commissions for promoting amazon products through ads.)
The Amazon Web services blog provides articles on how to deploy various applications on amazon hosted servers and features successful stories from companies that currently use the service
The Amazon Associates blog features the ads that publishers can use to advertise amazon’s products on his site and encourages them to use them.
Both Blogs are updated regularly.
There are discussion (forum) pages on the main site where people can discuss , just about any topic that interests them or a concern with other users. This helps keep existing customers active and gives them a reason to come back to the site more often, even though they weren't going to shop for something.
E-mails are sent regularly and sometimes can be disturbing, but they help retain existing customers.
Amazon utilizes two blogs at the moment:
One for its Cloud/Server/Hosting service[http://aws.typepad.com/] and one for its associates [http://amazonassociates.typepad.com] (Amazon Associates is a program which rewards publishers that have websites with commissions for promoting amazon products through ads.)
The Amazon Web services blog provides articles on how to deploy various applications on amazon hosted servers and features successful stories from companies that currently use the service
The Amazon Associates blog features the ads that publishers can use to advertise amazon’s products on his site and encourages them to use them.
Both Blogs are updated regularly.